Each one of us has had tough experiences while paying the deposits. However, it is possible to compile saving without paying the deposit. It sounds magical isn’t it? Well here’s how it comes real.
Wherewithal helps you build up your savings without even depositing a penny ever. While shopping online we earn cash backs, that can be summon automatically to compensate for the savings. Furthermore, the accrued saving can also be used for investments.
The Founder and the Team
Sam Das, Founder & the CEO of the Wherewithal, is a dedicated finance expert, working in financial services and investment industry with an experience of about 10 years. Sam anticipated the need to redefine the way the financial services are deliver to the consumers. Before establishing Wherewithal, Sam served as Vice President of Houlihan Lokey, a leading international investment bank focused on financial restructuring and middle market M&A. Sam pursued graduation in Applied Mathematics from Brown University.
Cat Alford, the Brand and Community Manager, tramped up several successful personal finance blogs from the ground ups;
Bill Beard, the resident copywriter and brand expert, previously, worked at http://www.theladders.com/ and various advertising agencies ;
Brent Clouse, the illustrator and animator, worked with companies like Dropbox and Mailbox.
The Incredible Idea
Saving money is indispensible. That instant delight in getting the best deal and knowing you saved 10 %-30% or even more can be intoxicating in compare to the enduring deposits. Saving in scraps is affordable.
The idea of Wherewithal evolved out of a simple question: What if we transformed the pursuit of discounts to personal savings for investments?
The Challenges and Unique Features
The biggest trial was initiating the start-up. To come up with an idea that was scalable and spirited to drive the founder to push forth. “I feel the mission to help people save more money could not be more important, post-2008 financial crisis reality.”
Saving money could be a stiff mission. Recently Moody’s Analytics pegged the personal savings rate for millennial at -2%. Wherewithal broaden the ways of saving despite of financial struggles. In fact, it unleashes the spending habits into new savings habits.
Competitors in the investment sector include Betterment, Wealthfront and FutureAdvisor. Unlike these competitors, Wherewithal facilitates investments along with the ability to save reasonably.
There are other competitors processing the coupon/rebate are Ebates, FatWallet, Retailmenot and Coupons.com. Wherewithal offers you the ability to earn a higher percentage on the online purchases, plus the ability to automatically save the cash back for your financial goals. Wherewithal helps you to balance the spending with savings practically.
Milestone to Cover
Wherewithal is working on several growth curves
- Adding more retailer partners.
- Providing a comfortable mobile platform.
- Adding more financial product offers, like an online savings account etc.
- Expanding the international markets of online shopping.
The Targeted Users
The primary target is U.S millennial. The Millennial have frequent savings needs, from student’s debt to becoming new parents. The ‘budget-conscious’ individuals, seeking a better way to save money can use Wherewithal. But folks, addicted to online shopping, this is your ultimate chance to earn savings.
The Capitalization Scheme
In the beta version, the primary revenue streams from affiliated commissions and investment management fees.
Spend smartly to save effectively, Wherewithal it is!!
For more information connect to: https://www.getwherewithal.com/
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